New York, NY, September 5, 2024 — Motorsport Network broadcasts immediately that Werner Brell has been named CEO. His appointment is efficient October 1st. Brell will likely be primarily based in New York and report back to the Board of Administrators, chaired by Gary Fegel, founder and principal of GMF Capital (“GMF”). GMF acquired a controlling majority of Motorsport Network in June 2023. With over 40 million month-to-month distinctive customers and an energetic social media neighborhood of over 15 million, it’s the world’s largest unbiased motorsport and automotive media platform.
Brell is a seasoned digital media govt with a profession in sports activities, expertise, and shopper items. He labored for among the world’s most iconic manufacturers devoted to constructing groundbreaking digital merchandise, media and model options accelerating their progress. Brell was most lately a strategic advisor to varied start-up firms delivering partaking shopper merchandise, leisure, and sports activities fan experiences. Beforehand, he was President of Purple Bull Media Home North America the place he launched Purple Bull’s media enterprise within the U.S., growing industrial media merchandise for net, cell app and OTT, community TV, and print. Brell was Chief Expertise Officer at Tonal the place he oversaw product, sports activities efficiency, content material, and editorial to drive engagement with product and model. Moreover, he has held senior roles at Samsung Electronics America, MacAndrews & Forbes, and MTV Networks Worldwide.
Werner Brell, CEO, Motorsport Network
“We carried out an exhaustive seek for a CEO and we’re delighted to have discovered a person we imagine internalizes the identical imaginative and prescient GMF has for Motorsport Network,” Fegel mentioned. “Werner brings a wealth of expertise constructing digital companies on the intersection of sport and tradition. He has deep expertise with partnerships between world manufacturers and media. One yr into our possession of this distinctive media platform, we proceed to see important progress potential in racing and automotive media and adjoining verticals, notably within the U.S. market. Underneath Werner’s management now, we anticipate the corporate to take an enormous step ahead.”
Based in 2015, Motorsport Network sits on the coronary heart of automotive tradition. It’s distinctive in addressing world audiences of racing and automotive lovers and informal followers in 15 languages. For the reason that acquisition, GMF has put in a brand new senior management workforce in addition to robust editorial leads for each Motorsport and Autosport and lately launched the Autosport Enterprise vertical to cowl {industry} information and perception into the enterprise of motorsport.
“I’m excited to leverage my background in media, sports activities, and commerce to advance this enterprise,” Brell mentioned. “With its wealthy heritage, Motorsport Network is ideally located to consolidate a extremely engaged world viewers throughout all its platforms. As System 1 continues to increase quickly, particularly within the U.S., I see immense potential in reaching untapped audiences and exploring new industrial alternatives. And by harnessing ongoing technological developments, we will allow followers worldwide to attach extra deeply with their favourite drivers, groups, and the broader motorsports tradition.”
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About Motorsport Network:
With 40 million-plus month-to-month distinctive customers and an energetic social media neighborhood of greater than 15 million followers, Motorsport Network is the world’s largest unbiased motorsport and automotive media platform. Digital properties embody outstanding automotive {industry} manufacturers in addition to main racing properties reminiscent of Motorsport, Autosport, Motor1, InsideEVs, RideApart, and GPOne. Motorsport Network companions with manufacturers for industry-defining sponsorships, promoting, and occasions.
Press Contact:
Perri Dorset
+ 1 917.544.8069
perri.dorset@motorsport.com